Is AI recommending your business or your competitors?
Our free tool asks an AI model the questions your customers ask, then shows your AI visibility score, which businesses get recommended, and what to fix.
Strong AI visibility
- Asking AI: "What are the best providers near you?"
- Asking AI for local recommendations
- Checking what AI knows about your brand
- Calculating your AI Visibility Score
How AI answered customer questions
| Customer question | You mentioned? | Businesses AI recommended |
|---|
Competitors AI recommends instead
What AI knows about your business
Recommended next steps
This test uses a leading AI model (Claude by Anthropic) and its training knowledge. ChatGPT, Gemini, Perplexity and Google AI Overviews may give different answers, and some use live web search. Treat the score as an indicator of how well-known and clearly described your business is online, not as a guarantee of rankings. Checked .
Get a Free Full AI Visibility Audit
We will test your business across ChatGPT, Gemini, Perplexity and Google AI Overviews, compare you with your top competitors and send you a clear action plan. No cost, no obligation.
What Is AI Visibility?
AI visibility is how often, and how positively, AI assistants such as ChatGPT, Google Gemini, Perplexity, Microsoft Copilot and Claude mention your business when people ask for recommendations. More customers now ask an AI tool "who is the best dentist in Dublin?" or "recommend a plumber near me" instead of scrolling through ten blue links. If the AI does not know your business, or does not trust what it knows, it recommends your competitors instead.
This is often called Generative Engine Optimisation (GEO) or AI search optimisation. It builds on traditional SEO but focuses on being understood, trusted and cited by large language models.
How the AI Visibility Checker Works
- Real customer questions. We ask an AI model three common recommendation questions for your service and location, without mentioning your business, so the answers are not biased.
- Mention and ranking check. We check whether your business appears in each answer and at what position.
- Brand knowledge check. We ask the AI what it knows about your business and what information is missing.
- Your score. Up to 60 points come from being recommended (higher positions score more) and up to 40 points from how confidently the AI knows your brand.
What Your Score Means
| Score | Meaning |
|---|---|
| 70–100 | Strong. AI tools know and recommend you. Focus on protecting your position and keeping information up to date. |
| 40–69 | Partial. AI knows something about you but often recommends competitors first. There are clear gaps to close. |
| 0–39 | Low. AI rarely or never recommends you. Customers using AI search are likely being sent to competitors. |
How to Improve Your Visibility in AI Search
1. Make your Google Business Profile complete
Many AI tools draw on local business data. Keep your categories, services, opening hours, photos and description accurate, and respond to every review.
2. Build consistent citations
Make sure your business name, address and phone number match on directories such as Yelp, Bing Places, Apple Business Connect, Golden Pages, Yell and industry-specific listings.
3. Earn reviews and mentions on trusted sites
AI models learn from what other people say about you. Reviews, local news coverage, "best of" lists, Reddit discussions and partner websites all help build trust.
4. Write clear, answer-first content
Create service and location pages that state plainly who you are, what you do, where you work and why customers choose you. Add FAQs that answer the questions customers ask AI tools. Check that your key pages are not too thin with our Word Count Checker, and find the location and service phrases to cover with our Keyword Mixer Tool.
5. Add structured data and an llms.txt file
LocalBusiness, Service, FAQ and Review schema help machines understand your pages. An llms.txt file gives AI crawlers a clean summary of your most important content.
Frequently Asked Questions
Is the AI Visibility Checker free?
Yes. Just enter your business details and email, with no account or sign-up needed. You can run up to three free checks per day. For a deeper multi-platform report, request a free full audit after your results.
Which AI platforms does this tool test?
The free checker uses Claude by Anthropic, a leading AI model. Our full audit also tests ChatGPT, Google Gemini, Perplexity and Google AI Overviews, because each platform can give different answers.
Why does AI recommend my competitors and not me?
AI models recommend businesses they have seen mentioned often and consistently across trusted sources. Competitors with more reviews, directory listings, press coverage and clear website content are more likely to be recommended.
How long does it take to improve AI visibility?
Quick wins such as fixing your Google Business Profile and website content can help within weeks for AI tools that use live search. Changes to what AI models know from training data usually take longer, often several months.
Is AI visibility the same as SEO?
They are closely linked. Strong SEO, local SEO and a good reputation are the foundation of AI visibility. AI search optimisation adds a focus on clear entity information, citations, structured data and answer-first content.
Does this tool work for businesses outside Ireland?
Yes. It works for any location, including the UK, Ireland, the US and beyond. Just enter your city and country.
Why are my results different from what I see in ChatGPT?
Each AI platform has its own training data and some search the web live. Answers can also vary slightly each time you ask. Use the score as a guide to how well-known your business is, and re-test regularly.
Do you store my data?
We save your email, phone (if given) and business details so we can send your results and follow up about improving your AI visibility. Results are cached for seven days so repeated checks load instantly. You can ask us to delete your details at any time.
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